NB Glossary (still in progress)

Created by Henrique Vital Valentim, Modified on Tue, 03 Oct 2023 at 04:43 PM by Henrique Vital Valentim

Last update: 09/14/2023


    Sometimes, Crossborder terminology can be confuse, with a lot of terms. For this reason we want to make your journey simpler with the NB Glossary, containing common terms we use in our platform. If you have any questions, you can open a ticket and our support team will get back to you as soon as possible.


Application Programming Interface (API)

    A set of easily defined communication styles for an interface between two or further systems. Pulls and pushes data under stoner interfaces, furnishing structure blocks to enable you to pierce e-commerce operation functions without taking a hard-enciphered integration. Examples include adding an add to handbasket button into blog runners hosted on a third-party CMS like WordPress.

Automatic Tracking

    When tracking is available, Nobordist will automatically track the payload status and modernize the shadowing status on the Shipments tab. This point allows for other advanced Nobordist features like delayed announcements and the Ingrained Tracking Page.

Average Order Value (AOV)

    An e-commerce metric that measures the average total of every order placed with a retailer over a defined period of time. The formula for calculating AOV is revenue divided by the number of orders.

    AOV is one of the most important metrics for online stores to be aware of, driving key business decisions such as advertising spend, store layout, and product pricing.



Focused on how the site works (functionality, codes).

Business Intelligence (BI)
    BI stands for Business Intelligence. It refers to the technologies, processes, and tools used by organizations to collect, analyze, and present business information. The goal of business intelligence is to help companies make informed decisions by providing insights into their operations, performance, and market trends. BI involves the gathering of data from various sources, its transformation into meaningful information, and its presentation through reports, dashboards, and data visualizations. This data-driven approach assists businesses in improving efficiency, identifying opportunities, and addressing challenges.

Business to Business (B2B)

    Business-to-Business refers to any business that is conducted with other businesses. Nobordist is a B2B company. A form of transaction between businesses, such as one involving a manufacturer and wholesaler, or a wholesaler and a retailer, rather than between a company and individual consumer.

Business to Consumer (B2C)

    Refers to the process of selling products and services directly between a business and consumers who are the end-users of its products or services. Most companies that sell directly to consumers can be referred to as B2C companies.


CN22 Form

     A CN22 is a customs declaration form for international shipments. It provides essential details about the package's contents, value, and origin to assist customs authorities in assessing duties and taxes and ensuring compliance with import regulations.

CN23 Form 

    A CN23 is another customs declaration form for international shipments, often used for larger and more complex packages. Like the CN22, it includes details about package contents, value, and origin, aiding customs clearance for intricate international shipments. It's used to facilitate customs clearance and ensure compliance with import regulations for more intricate international shipments.

Commercial Invoice

    A commercial invoice details the agreement between the shipper and receiver. This includes who’s responsible for the shipment and the duties and taxes (and whether or not they’ve already been paid). The invoice, along with CN22 and CN23 enable customs authorities to determine whether import duties must be paid for the goods you are shipping. 


    Cross-sells is the practice of offering customers related products or services alongside their current purchase to boost sales and enhance their shopping experience.


Delivered Duty Paid (DDP)

    When a shipment is shipped as DDP, the shipper is responsible for paying the taxes associated with the shipment. 

Delivered Duty Unpaid (DDU)

    When a shipment is shipped as DDU, the shipper is responsible for the transportation costs, but not responsible for paying the taxes associated with this shipment. Customs agents will be using the contact information provided on the invoice and customs declarations to settle the charges.


    A type of shipping wherein the online store doesn’t keep the product it sells in its own inventory. Instead, the store partners with a wholesale supplier and passes the order details to them so the supplier ships the product directly to the customer. 

    Nobordist can help you to use drop-shipping in two ways:

  • Add the dropshipper as a user to your Nobordist account so the dropshipper has access to create labels for those orders with your carrier accounts.
  • The dropshipper adds your selling channel to the dropshipper’s Nobordist account, so the merchant’s orders import and the dropshipper uses their own carrier account to create labels.


Electronic Data Interchange

    A way to transmit online documents and information in a standart format. Some platforms also use EDI transmit some kind of informations like sales and purchases. 

Electronic Export Informaion

    Only applies in the United States for all goods exported from the US with U$2500 in value or more.


    Webspace where commercial transactions are conducted electronically on the internet.



    Fulfillment in business is the entire process from receiving and processing customer orders to delivering products or services. It includes order processing, inventory management, picking and packing, shipping, and handling returns. It's essential for meeting customer expectations.

First Mile 

    This is a process where the products are moved from a manufacturer or retailer's warehouse to a holding center. From this location, a carrier, shipping company, or logistics partners picks up the products and takes it to the next leg in the destination.

 Goods and Services Tax (GST)

    GST, or Goods and Services Tax, is a unified tax system that covers the entire supply chain, spanning from manufacturers to end consumers. It generally applies to most products and services available to the public, 


Harmonized system codes (HS code)

    Among industry classification systems, HS Codes are commonly used throughout the export process for goods. The Harmonized System is a standardized numerical method of classifying traded products. Each product have your own six-digit number used to identify duties and taxes for the category of veiculated products. HS code is used for more than 200 countries as a base to calculate custom tariffs.



    Incoterms, widely-used terms of sale, are a set of internationally recognized rules which define the responsibilities of sellers and buyers. Incoterms specify the responsibilities for various aspects of a shipment, including payment, management, insurance, documentation, customs clearance, and other logistical activities.


Just in time

    A way to control where goods must arrive at the warehouse just at a specific time before being sold.



    The assembly of separate pieces into a single offering, and most often pre-built in batches. The point of creating kits is to have a ready-to-ship set once a customer places an order to expedite the retail fulfillment process. Unlike a regular order, where you can’t predict what all a customer will order before they complete a purchase, kitting is used when a certain combination is known ahead of time.



    An identification on a package describing what's inside it, consisting of information like addresses, names, weight, and a tracking barcode.

Landed cost 

    Landed cost is the total price of a good or shipment that has arrived to customer.


Market place

   A marketplace is where goods or services are bought and sold. It can be a physical location or an online platform where sellers list their products, and buyers can purchase them. Examples include Amazon and eBay, making it convenient for both buyers and sellers to trade.


Note to buyer

    The shipment update that Nobordists sends to the selling channel will include any notes to the buyer set on the order in Nobordist.


Packing Slip

    It's a document that contains essential information about a package, such as a customer's name and address. Other information included in a packing list is SKU numbers, weight, dimensions, and the number of items ordered. 

Programmatic Advertising

    Programmatic advertising is an automated way of buying and selling digital ad space in real-time, using data and technology for precise targeting and efficiency. This method replaces traditional manual ad buying processes with automated ones, often using algorithms and artificial intelligence. Programmatic advertising allows advertisers to target specific audiences more precisely and efficiently by using data and analytics to make real-time ad placement decisions.  


    A service of picking cargo up at shipper´s premises.



    Sell goods at a stated price under stated pre conditions.


Return Adress

    The address of the sender of a parcel indicating where it should be returned if it cannot be delivered for some reason.


Service Level Agreement (SLA)

    A service level agreement (SLA) is a commitment between a supplier and a customer that outlines the specific services to be provided, how they will be measured, and any remedies or penalties in case of service failures, changes, or unmet expectations.

Short Message Service (SMS)

    SMS, which stands for Short Message Service, is a widely used text messaging system that enables users to send short text messages between mobile devices, typically limited to 160 characters. It's a ubiquitous and efficient means of communication, employed for both personal and professional messaging purposes.

Selling channel

    A selling channel is a platform through which you sell your products.



    A token is an authentication method for an API service or integration. In most cases, the term refers to a username, password, or access key that grants Nobordist access to your order information.

    For some channels, tokens will expire and have to be refreshed. When this occurs, in most cases you will need to reconfigure your store connection in ShipStation. Review the specific article for your selling channel in the Integrations Help Guide if you need further information.


Warehouse Management System (WMS)

    Software that supports day-to-day operations in a warehouse. Controls movement of goods and processes including receiving, tracking, picking, packing, and shipping. Very important in the logistics.

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